In New Brunswick's competitive arena—where quick sales mean dodging the 41-day average DOM—strategic pricing is your accelerator. As New Brunswick’s local pricing wizard (I kid), with 100+ New Brunswick closes under my belt and algorithms rivaling Zillow's, I know: Price right, and you're gone in under 30 days. The current housing market demands precision – it’s a buyers market. Don’t cry about it, understand it, attack it and let’s deal with it!
Step one: CMA mastery. Pull comps from the last 90-180 days— we will make adjustments of course and then if we can prep before the sale – even better. Some cannot and I understand that too and thrive in those enviornments. Don’t be overzealous on your price! You need to be realistic or the property will sit on the market. I will be honest, sometimes I lose listings to other realtors who tell you want you WANT to here. They get your listing, list it for $25,000-$50,000 more and pray to God someone comes by to take it. It often doesn’t happen. Why do I know this? Because I get A LOT of listings where a seller calls me up, Pete the house wouldn’t sell and I say yes I know, I saw that listing and my buyers asked my opinion and I said the price was too high. Let’s price it right now. They listen to me and boom, house sells.
Psychological pricing: End at $449,900—not $450,000—to trigger "under 450K" searches, boosting views 20%.
Flexibility on terms (e.g., seller concessions) seals deals, in this market you may have to give some home inspection credits. Own it and deal with it. Avoid overpricing—stale listings lose 5% equity monthly.
If you want more tips on selling your house in New Brunswick, fill out a contact form and our team will get in touch with you.
